Introduction

Before we start comparing these two policies we have to set out some ground rules.

Both products are marketed by different insurance companies. Activ Care Standard is sold by Aditya Birla and Digit Insurance Smart Option is sold by Digit. So any meaningful comparison should include a comparison of the product alongside the insurers themselves.

Second, we know that both products have massive differences in their core structure. Activ Care Standard is specifically designed for senior citizens. However, Digit Insurance Smart Option is quite basic. It offers little protection and it’s a generic policy that anybody could pick off the shelf. So in many ways, you’re comparing apples and oranges here.

And finally, any comparison is ultimately futile without considering the use case. Who are you buying this policy for? You, your family, your parents?

That’s something you’ll need to answer before using this guide. So with that introduction out of the way, we can get to comparing the actual policies themselves.


Let’s start with Activ Care Standard. The product comes from Aditya Birla’s stable:

Aditya Birla started operations in the year 2016 as a subsidiary of Aditya Birla Capital Ltd., which in turn happens to be a joint venture between the famed Aditya Birla Group and MMI Holdings (South Africa).

The company holds a claim settlement ratio of 95% along with a network of more than 12,000+ hospitals, and extremely interesting products for young people with a focus on fitness. And considering their track record has been improving rapidly they are emerging as a top health insurer in the market.


Digit Insurance Smart Option meanwhile comes from Digit’s stable:

Digit Insurance is a 4-year-old InsurTech start-up financed by the Fairfax Group, a prominent Financial Services company. And despite not having the most extensive track record, they have managed to market products that are truly affordable.

They also have a claim settlement ratio of 97% alongside 16,400+ network hospitals and they are brimming with potential.

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Insurance Parameters

Recommended
Not Recommended
Network hospitals
12,000+
16,400+
Claim settlement ratio

(avg. of last 3 years)

95%
97%
Co-payment

20%

No

Room rent

Shared Room

Any Room

(up to 1% of sum insured)

Disease sub-limit

Yes

No

Pre existing diseases waiting

2 years

3 years

Pre/Post hospitalization

30/60 days

30/60 days

No claim bonus

10% per year

(up to 50%)

10% per year

(up to 50%)

Domiciliary
Ayush treatments
Restoration benefit

50% restoration

(once for different illness)

Health check-up
Once every year
Maternity
Out Patient Department
Day care

Feature Comparison

coPay

Co payment

With a co-payment clause, the insurer will mandate that you pay a part of the bill. So if the bill adds up to Rs. 2,00,000 and the co-payment is set at 20% then you could be asked to pay Rs. 40,000 from the bill. In this case, however, Activ Care Standard imposes a mandatory co-payment of 20% . And Digit Insurance Smart Option doesn’t impose a co-payment clause.

roomRent

Room rent

If the policy does impose room rent restrictions then the insurer may only let you stay in a room of a certain specification or impose a cap on the total room rent. If you were to breach either criterion then the insurance company may ask you to pay a portion of all the expenses you incurred while staying in the room. In this case, Activ Care Standard lets you stay in a shared room and nothing fancy whereas Digit Insurance Smart Option only lets you stay in a room whose rent doesn’t exceed 1% of the sum insured. In effect, both policies impose restrictions on the kind of room you can pick.

diseaseSublimit

Sub limits

Some policies will tell you that they will cover all medical expenses up until the sum insured, but then impose caps on the total costs you can incur while dealing with a very specific list of diseases. We call these caps “Disease Wise Sub Limits.” In this case, Activ Care Standard imposes disease-wise sub-limits on null whereas Digit Insurance Smart Option doesn’t impose a disease wise sub-limit.

ped

Waiting periods for pre-existing diseases

If you’re suffering from a lifestyle condition or if you’ve had surgery in the past, or if you’re dealing with an acute or chronic illness at the time of buying the policy, then the insurer may classify this as a pre-existing disease. And they may tell you that they will only cover these illnesses after some time. In this case, Activ Care Standard imposes a waiting period of 2 years on pre-existing diseases while Digit Insurance Smart Option extends a waiting period of 3 years on existing conditions.

prePost

Pre and post Hospitalization expenses

Most people aren’t hospitalized right off the bat. Instead, they’ll have to go through a whole series of diagnostic tests before hospitalization and take medication post-discharge. These costs are outlined as pre-hospitalization expenses and post-hospitalization expenses respectively. In this case, Activ Care Standard covers expenses incurred 30 days before hospitalization and expenses incurred 60 days post-hospitalization. Meanwhile, Digit Insurance Smart Option covers expenses incurred 30 days before hospitalization and expenses incurred 60 after hospitalization, although there may be different sub-limits

ncb

No claim bonus

Some policies will tell you that they will incentivize you for not making a claim in any given year. And they offer such incentives by offering extra cover on top of the existing sum insured. This extra cover is categorized as a no-claim bonus. And in this case, Activ Care Standard offers a no-claim bonus of 10% and Digit Insurance Smart Option similarly extends a 10% no-claim bonus.

domiciliary

Domiciliary

Imagine you are forced to treat yourself at home because you don’t find a hospital bed, or you have a chronic condition that prevents you from visiting one, then, insurers may choose to cover your treatment even if you’re hospitalized at home. And such costs are collectively categorized as domiciliary treatment costs. In this case, however, Activ Care Standard doesn’t offer domiciliary protection whereas Digit Insurance Smart Option offers domiciliary cover.

ayush

Ayush treatments

Most policies only cover treatments administered in a registered medical facility. However, on some occasions, you may want to pursue alternative treatments including homoeopathy, Ayurveda, Unani and Siddha. These treatments are collectively categorized as Ayush treatments. And in this case, Activ Care Standard covers Ayush procedures and Digit Insurance Smart Option also extends coverage for Ayush treatments.

maternity

Maternity benefits

If you’re hospitalized during childbirth, then you may have to incur significant costs during delivery of your newborn, child care and other related matters during the course of the hospitalization. These costs are collectively termed maternity costs. And in this case, neither Activ Care Standard offers maternity cover nor does Digit Insurance Smart Option.

opd

Out Patient Department (OPD)

Doctor visits and regular consultations aren’t usually covered by health insurance policies. They are categorized as Outpatient consultations (or OPD treatments) and patients have to bear the cost on their own. In this case, however, neither Activ Care Standard extends coverage for outpatient consultations, nor does Digit Insurance Smart Option.

Final Conclusion

Since this isn’t a fair comparison, to begin with, we will only tell you this much. If you want something that’s affordable, you could go for Digit Insurance Smart Option. However, if you are specifically looking to buy a policy for senior citizens, then it’s a no brainer, Activ Care Standard is your go-to option.

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